Complaint Review: Ding King Training Institute - California

REVIEW UPDATE: October 9 2021: The Ding King Training Institute remains committed to increased customer satisfaction and has improved their business practices over the years to better serve their customers. The Ding King Training Institute is truly dedicated to making sure their customers are satisfied and that any complaints which do arise are addressed promptly and fairly.

To date, The Ding King Training Institute has made good faith efforts to resolve all complaints reported on Ripoff Report. Based on our experience, the member business has proven to be among the top members of the Ripoff Report Corporate Advocacy Business Remediation and Customer Satisfaction Program as a Verified Safe Business™.

Over time and since becoming a member, The Ding King Training Institute has remained actively engaged and improving the way they address customer service complaints. As an active and current member of the Ripoff Report Corporate Advocacy Business Remediation and Customer Satisfaction Program we are happy to report that now more than ever The Ding King Training Institute remains committed to improving customer satisfaction.

Remember, no company or individual can ever satisfy 100% of the people 100% of the time. There are no products or services that will always be perfect for everyone and even the best companies will receive complaints from time to time. However, by participating in the Corporate Advocacy Program, the member business has made a commitment to working with its customers to resolve complaints quickly and fairly whenever possible.

Please keep in mind that as a consumer you have some responsibilities as well. Success has many definitions that based on your past experiences, current situation and your perceived expectations. Success with any product or service is always based on the proper application and understanding. The fastest car will not run if you never turn the engine on. Look at how you used the product or service that was provided in relation with the instructions that you received. The Corporate Advocacy Business Remediation and Customer Satisfaction Program will help you get your voice heard but please be prepared with documentation and fair representation of your concern, also have an idea of how the company can fix your concern. Can they offer additional services, extend warranties, offer a fair refund or just get you talking with someone that can help. ..let them know and let us know!

*Any consumer not receiving satisfaction from a member of the Corporate Advocacy Program should email us at [email protected].

Ripoff Report Verified™ REVIEW

EDitor's UPDATE: Positive rating and recognition has been given to The Ding King Institute for its full commitment to quality customer service.

Ripoff Report's discussions with The Ding King Training Institute, Inc. have uncovered an ongoing dedication by the company to total client satisfaction. This means that clients can expect that the company will work towards finding a mutually satisfactory resolution to any concerns. The Ding King Training Institute, Inc. listens carefully to client concerns and sees them as an opportunity to learn from past mistakes and become more efficient as a company in the services offered and the support for those services.

The Ding King Training Institute, Inc.'s principal, Mr. Todd Sudeck, has informed us that his personal philosophy is that "his graduates success are his success" and are the heart of his business. To be successful in business, you must possess integrity and Mr. Sudeck feels it's critical to listen to his customers and to always be honest and deliver on promises. It's not about telling the customer what he wants to here, but what the customer should know about the industry that will benefit them over the long haul. I've always put my customers first and believe that's why we've been so successful over the past 23 years. Another top executive, Michelle Scher has been with the company for over 20 years told us that Todd Sudeck's personal business philosophy is based on the premise that "strives to add value in service, understanding that a successful business model is based on value-added services, and client care". We are the #1 PDR School in the world for a reason...We Deliver Quality Tools and Comprehensive Training required to be a professional in the industry. One of the things Ripoff Report learned in the course of its review is that typical customer feedback reads, "The Ding King Training Institute, Inc. truly delivers on their promise of over-the-shoulder training. Our training was incredible and we are very pleased with the quality of the tools we received. The technical support we continue to receive is beyond our expectations and their customer service staff are extremely responsive and helpful. Everyone at The Ding King are very serious about meeting commitments, and delivering on their promises.”

The information provided in this report below is based on comments made by Todd Sudeck during an onsite inspection held by a third party verification company with no biases toward Ding King Training Company.

Ding King Training Company is a unique training facility that specializes in educating interested companies and individuals on the most advance and effective techniques in cosmetic car repair. Classified as a Paintless Dent Repair Training School, Ding King Training has spent the past 20 years creating quality curriculum that not only includes how to appropriately fix cosmetic damage to cars, but how to more effectively conduct a business that revolves around automobiles. They offer several different educational packages through their company, "students can learn total reconditioning if they choose to.”

Ding King Training Company relies on both marketing and their reputation to develop most of their leads, "we generate a lot of repeat and referral business as well as our web sites, advertisements in trade publications, and trade shows.”



THE DING KING INSTITUTE CUSTOMER CARE & COMPLAINT RESOLUTION

During the onsite interview, Todd Sudeck the President of Ding King Training Company, was asked to describe a situation where a client was not satisfied with the level of service they received. Mr. Sudeck explained a situation outside of the educational elements of the company, "a customer's tools arrived two days later from the shipping date they expected." Mr. Sudeck assures future clients that this is not a common complaint for Ding King Training Company, and the issue was resolved by expediting the shipping process. In this particular situation the client was, "extremely satisfied" with the manner in which the complaint was handled. Mr. Sudeck further assures future clients that all complaints are handled with a follow up protocol involving a personal phone call from Mr. Sudeck himself who will, "ask if they are completely satisfied, and if there is any other thing he can help them with.”



When asked to comment on the complaints posted on Rippoff Report's website Mr. Sudeck informed us that he believes the comments are false, "the complaint that was registered on Ripoff Report has been confirmed to be a competitor." Mr. Sudeck went on to list their many accreditations, "Ding King is a state licensed school with Bureau For Private Post Secondary Vocational Education. Also, we are registered with the state Attorney General and members of various trade organizations: National Auto Body Congress Exposition, National Auto Dealers Association, Specialty Equipment Manufactures Association, International Car Wash Association, member of the BBB, and the Business Consumer Alliance Group and an A+ rating." Mr. Sudeck also offered a final rebuttal against the claims made against them on Ripoff Report's website, "Ding King stands behind all training and tool programs 1000%. Tools are guaranteed for life, and we offer free additional training for the customers requiring it. The class sizes are small and personalized with student to instructor ratio of 3 to 1, and also we offer one on one training for those who desire it.

When asked what type of changes they have made to honor their commitment to make things right with the customer per the request of Ripoff Report, Mr. Sudeck stated, "customer is always right, and any or all issues are resolved to total satisfaction from the customer.”

Ding King Training Company is please to be a part of Ripoff Reports Corporate Advocacy Business Remediation and Customer Satisfaction Program. Mr. Sudeck further explains but saying, "I find great value in having the support of Rippoff Report's Consumer Advocacy Program. I appreciate them doing their due diligence, recognizing that the reports were written by a competitor. Setting the record straight, letting customers know that the Ding King does good business.”

THE DING KING INSTITUTE / STATEMENTS FROM THE PRESIDENT, TODD SUDECK

"I believe being a Ripoff Report Verified Trusted Business is extremely important. I value customer relationships and will always do what's right for my clients. My company was made aware of FALSE REPORTS and negative reviews that were made and confirmed to be from a COMPETITOR intending to SLANDER and due damage to me and my company's reputation. Their IP address has been confirmed and Ripoff Report has determined that all the reviews made were FALSE and MALICIOUS and intended to try to persuade students looking to learn PDR to look elsewhere. We do good business and welcome you to read more about our company, business philosophy and training programs. An intentional smear campaign started in 2004 against my company and 3 others in my industry was initiated. At first we searched our database for the name, email or phone number of such customers so we can make things right, but we found no such customer by name, email or phone number. We were taken back and shocked by what was being written about us. When we responded, the competitor in question would respond with more false attacks. It became a vicious cycle! Realizing that more and more customers over the years conduct their research over the Internet and might be believe these fake reviews, so we felt it important to address this once and for all and put a stop to it the fake posts intended to damage our company.

• All customers having posted on ROR have been contacted by email and offered a full refund
• They could not be reached by telephone, as the numbers provided were incorrect
• They were requested to provide a copy of their invoice, a copy of their enrollment agreement and graduation photo with our staff and we would gladly refund their money.
• NOT ONE PERSON responded and that is because the reports made were not true and done so to hurt my company’s reputation.

As the President and founder of the company, I take each and every customer’s total satisfaction extremely seriously. We guarantee the tools for life and offer unlimited training for higher learning and advanced certification. Class sizes are conducted either 1-on-1 or with 2 instructors with a maximum of 3-to-1 student to instructor ratio. You will work on practice panels to gain the basics of PDR and move onto live cars where you will learn on the repair door dings, hail damage, pressure dents, creases and larger body line damage. Your complete and total satisfaction is our primary objective! As a family owned and operated business, we pride ourselves on taking care of our customers every step of the way as you learn a new skill. Your satisfaction is our satisfaction. Every business runs into a snag now and again. It’s life. We’ve all heard the expression that “you can’t make 100% of customers happy 100% of the time”. We sure aim to meet your highest expectations and make sure you’re completely satisfied. Should a customer have any issue what so ever, doesn’t seem reasonable to assume the first stop would be to me the owner of the company or even their trainer or our customer service staff who are all onsite 5 days per week from early morning to closing? I would think so and I would never let any issue go unresolved where my customer wasn’t completely and I mean 100% completely satisfied. I would fix whatever the issue was and insure such an issue didn’t happen again…PERIOD!

We are 'The Best PDR Training School' in the world. We have locations in California, Texas, South Carolina and new locations planned for Missouri, Florida and New Jersey. What makes us the best is simply our success of our graduates. Customers come to Ding King from all over the world and all leave our training with top quality tools and training that has prepared them with the foundation to build their new business on. Please take time to review our site, learn more about our tools, training curriculum and feel free to contact me personally for any assistance I might be able to provide. The Ding King Training Institute, Inc.'s entire instructional staff have a combined experience exceeding 100 years in the PDR business. We are confident we can provide the training necessary for you to achieve success and look forward to earning your business.”

The Ding King Training Institute, Inc. takes employee satisfaction seriously as well.

Employee feedback and surveys reveal comments such as this, "Ding King is family owned and operated and I love working here. My co-workers and I have all been working for Todd for the past 18-23 years and we all feel part of his family. He is a really good family man! He has 7 kids and a great woman by his side and loves coaching baseball, soccer and just hanging with his kids. Opportunities for suggestions and improvements are encouraged. Todd is truly concerned about our contribution to the company and providing growth opportunities for us as well. He takes the time to listen and communicate with employees and customers. What I love most about working at Ding King is that I am going to change the life of the student that I am teaching and it makes me feel really good knowing I have the ability to make a difference and improve the life for someone else like Todd did for me 18 years ago.”

Ripoff Report was pleased to learn that The Ding King Training Institute, Inc.'s past and current approach to business is focused on its pledge to total commitment towards client and employee satisfaction.





STATED IMPROVEMENTS FROM THE DING KING INSTITUTE

The Ding King Training Institute, Inc. recognizes that complaints posted on Ripoff Report (whether true or not) are issues that need to be addressed, not ignored. If handled correctly, complaints can be valuable learning opportunities. With the feedback generated by Ripoff Report's review, The Ding King Institute has made organizational changes allowing its clients and employees a more streamlined approach to problem resolution and a commitment to a great client experience.

In summary, after our review, which included discussions with Mr. Sudeck, Ripoff Report is convinced that The Ding King Training Institute, Inc. is committed to quality delivery of services resulting in total client satisfaction.

Read more about why consumers should feel confident when doing business with a member of Ripoff Report's Corporate Advocacy Business Remediation & Customer Satisfaction Program. Yes, it’s a long name for a program that does a lot for both consumers and businesses alike.

Read about Ripoff Report Corporate Advocacy Business Remediation & Customer Satisfaction Program, a program that benefits the consumer, assures them of complete satisfaction and confidence when doing business with a member business. This program works.

As a matter of policy, when a business becomes a member of the Corporate Advocacy Program they agree to allow Ripoff Report to contact every client who filed a complaint so they can make things right with them. In order to confirm that the complaints were resolved, Ripoff Report is copied on all responses so we can ensure that the member business did right by their customer.

NOW TO THE ORIGINAL REPORT THAT WAS FILED

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